FREEYOU NEXT at Milan Digital Week
The final event of the European project FREEYOU Next will take place on October 2nd, with the opening of the exhibition featuring the three winning artists and collectives selected from the project’s open call. The FREEYOU Next exhibition is part of the Artificial Dreams program, held during the Milan Digital Week. The exhibition is made possible thanks to the collaboration of international partners such as Grand Palais Immersif, the European project S+T+ARTS, and the FREEYOU Next initiative.
Opening Date: October 2, 2024, 6:30 PM
Location: MEET Digital Culture Center, Viale Vittorio Veneto 2, Milan
Exhibition dates: from October 3 to October 13, 2024
Opening hours: from 3:00 PM to 7:00 PM, form Tuesday to Sunday
As part of the Milan Digital Week (October 10-14, 2024), the MEET Digital Culture Center will host the exhibition Artificial Dreams, exploring the new frontiers of creativity assisted by artificial intelligence. The opening event on October 2nd will feature some of the most important international digital artists.
The opening also marks the final and concluding event of FREEYOU Next, a pioneering project involving students and young creatives from Italy, Spain, Belgium, and Portugal in an interdisciplinary dialogue with AI, exploring themes of ethics, creativity, and digital transformation. The project aims to provide students with tools and skills to critically reflect on the use of artificial intelligence in their daily and professional lives. The contributions of the young participants have given life to original installations that will be showcased in Milan.
The FREEYOU Next artworks include:
– “Human in the Loop” by Roberto Beragnoli: an installation that explores the creative collaboration between humans and machines, showing how art can emerge from the dialogue between artificial intelligences and human input.
– “Fake News Lab” by Kasper Jordaens: an interactive lab where visitors can observe the process of creating fake news and images by AI, a highly relevant topic in today’s era of digital disinformation.
– “A Feeling Machine” by Mayte Gomez and Carlos Alcantara: a work inviting reflection on the social and cultural implications of digital transformation in the way young people communicate, create, and interact.
The Artificial Dreams exhibition, spanning the first floor and the immersive room at MEET, offers an immersive journey into the world of art generated by algorithms and artificial intelligence. In collaboration with Grand Palais Immersif and the S+T+ARTS project, the exhibition includes immersive works by artists such as Markos Kay, Andy Thomas, Sabrina Ratté, and Daito Manabe, whose creations explore the boundaries between the real and the digital world, offering fantastic, evocative, and sometimes unsettling visions.
Artificial Dreams stems from the desire to engage the public in questioning the rapid expansion of AI in the digital imagination, oscillating between fascination, uncertainty, and new artistic possibilities. The exhibition will be open to the public from October 2nd until the end of the Milan Digital Week, offering a rich program of interactive experiences, conferences, and workshops.
